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	<title>Hostnor Media &#187; sales letter</title>
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		<title>What Are The Basic Parts Of A Sales Letter?</title>
		<link>http://www.hostnor.com/2009/09/what-are-the-basic-parts-of-a-sales-letter/</link>
		<comments>http://www.hostnor.com/2009/09/what-are-the-basic-parts-of-a-sales-letter/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 01:10:30 +0000</pubDate>
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				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Sales and Marketing]]></category>
		<category><![CDATA[Copy writing]]></category>
		<category><![CDATA[sales letter]]></category>

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		<description><![CDATA[Any sales letter roughly follows the following sequence:
Image – inherent the message
If there is a logo or design for your business, use it in the sales letter only if it is really pertinent to what you are offering. You are not selling your business logo; you are selling benefits that the buyer will realize if he buys your product or service. Use a specific image that is inherent to your headline, content, and theme, or do not use one at all. Stick to words as far as possible.
Headline – grab ...]]></description>
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