Many are confused on what copyright, patent and trademark is all about. People tend to neglect the importance of these things. First of all, when you start your own business, you should have a trademark for your business.
A trademark is a kind of symbol or logo that you put in your products to distinguish it from other products made by other companies. For example, if you are in the apparel business, you should have a unique trademark for your clothes, shoes and pants. By having your own trademark, you can …

Your website could be costing you sales and driving away customers instead of generating income.
A poorly designed and horrible looking e-commerce site will cost you business. Driving traffic to your site is a waste of time and money if your customers can’t quickly and easily do business there.
The key to success in e-commerce is usability. How easy is your website to use? How does it look and most important of all how long does it take somebody to make a purchase there. If customers can’t use your website they won’t …

Who could have thought that a micro blogging platform would enable people to make big buck across the world?
Twitter is a hit micro blogging interface that allows people to share their current business activity with the social circle. You can share condensed information in 140 characters. Twitter has emerged as a platform where you can showcase your services to a bunch of audience.
Twitter has emerged as an effective viral marketing platform through its simple information seeking question – What are you doing? As a marketer you can publish …

A lot of us have heard about the term – Viral marketing. In simple words viral marketing involve leveraging the current social media networks to increase brand awareness. The increase in brand spread occurs through self replicating mechanisms – through bookmarking, commenting, blogging and most interestingly through Twitter tweets.
You can condense meaningful information in Tweets for 140 characters. And start sharing with your followers in just about no time. The mantra is too Tweet Often and Tweet Quality.
Tweet often ensures that you keep building on the information that …

So “What are you doing?” This is what Twitter is all interested in knowing. Isn’t it simple enough to just mention and post. Hey! But wait a minute, why are you even doing this? Who would be interested anyway in what you have been doing?
Sounds boring and useless or what?
Well if you think so then you are unaware of the micro blogging potential. Twitter is a micro blogging platform that allows you to share information within 140 characters. This ensures that you include only the valuable part of the information …